GROW YOUR GRIT (GYG) is a clothing brand designed to inspire and instill perseverance into students, athletes, and other driven individuals to overcome challenges such as, procrastination, fear of failure, and self-doubt. Whatever you start, you do not stop until you are finished or succeed. When the voice in your head tells you, “I can’t, or I quit,” GYG tells you, JUST APPLY YOURSELF. our brand embodies the GRIT OF A TIGER.